January 29, 2015July 31, 2015 VI, Greene Marketing and NBC joined forces to search for the ultimate Steak-umm® Firehouse Chef for a chance at 25K Sink your teeth into the following promos …. (Director, Ed Buffman) Steak-umm® Firehouse Challenge – Call for Entries: Steak-umm® Firehouse Challenge – Call for Votes: Steak-umm® Firehouse Challenge – Winner: